What the hell is this? This thing—this beautiful, degenerate, beer-soaked abomination was not planned. It clawed its way into existence between shots of rail whiskey and bad decisions in some dingy east side dive bar where the floor sticks to your boots and everything smells like stale sweat and old booze…or maybe it was Walker’s Point… We don’t remember. We were drunk.

But what we do know is this: Milwaukee Low Life is a defiant love letter to the real spine of the city. The bartenders who pour good times. The chefs who keep these lunatics fed. The artists and musicians, the blue collar heroes and wise old barflies who hold court in the shadows. The rebels and so-called “low lifes” who keep the city running while the suits pretend they built it.

This is our daily toast to the wild ones. A battle cry for those who refuse to fall in line. The ones who understand that rules are for people who never had the guts to break them in the first place.

So grab a drink, light a cigarette, and get in. This ride doesn’t stop for cowards.